Course in Creativity

We bring Dr Edward de Bono’s globally recognised Six Thinking Hats® and Lateral Thinking together for the ultimate de Bono experience in creative thinking.



Who Needs This ?

The Course in Creativity™ is designed for individuals and teams who need to solve problems and create solutions. This creativity training is perfect for product designers, marketing teams, process improvement teams and innovation teams. They have all benefited from the techniques taught in this course. Whether your organisation is a start-up, an SME, or a large organisation, the principles are the same.

The Course in Creativity™ combines Dr. Edward de Bono’s Six Thinking Hats and Lateral Thinking courses into one great training experience. Participants improve their team-working skills and learn how to generate breakthrough ideas.

How Do I Book?

We deliver all our courses in-house at the time and place of your choice, throughout the world. An in-house training course is a great way for your people to learn together. Clients tell us that skills are more likely to be used post-course if a team has attended the same course. 
Call 0203 111 9292 or contact us using the button below to talk to the team about your requirements and pricing.

What You Will Learn

The course has two components
  • The Six Thinking Hats is a process which establishes Parallel Thinking. The Six Thinking Hats enables focus, team working and subject exploration, and allows new dimensions of possibility to open up.
  • Lateral Thinking helps you find instant magic, the kind that will electrify your meetings.

This course is the basis of true innovation. It provides delegates with the tools needed to map complex thinking and generate new exciting outcomes. You will learn techniques to evaluate and refine your ideas to make them practical. This will give you the best chance at true innovation.

In-house courses are flexible. The course can be delivered in a two or three-day format. It can also be extended over time to embed learning and give your people a chance to practice in the workplace.

You will learn to use Dr. de Bono’s powerful methods. We suggest you choose to work on current and relevant business issues to get the most from your training.These thinking methods are like ‘software for the mind’. The applications are endless for individual, team, and organisational use.

A Course in Creativity™ brings game-changing thinking skills to your business.Most businesses expect ‘creativity on demand’ from their employees. Few actually teach their people how to produce quality, well-rounded thinking.

Why is the Course in Creativity™ different?

Most creativity courses focus on short creativity techniques. The Course in Creativity™ goes much further. It teaches tools to help you through the full innovation process. This covers all aspect of the process.

  • Set your focus
  • Generate ideas
  • Evaluate ideas
  • Refine
  • Implement to innovate

The Six Thinking Hats helps organisations make better decisions and reduce conflict. Meetings are shorter and more productive. Decision-making is more effective. People are engaged.

Lateral Thinking dramatically increases the number of new and practical ideas produced. Your people will have the techniques to constructively challenge current thinking. They will have the tools to be creative when you need it most. Uses might include: creating new products, processes or services. The Lateral Thinking techniques teach your people to attack problems with better ideas.

Participants will:

  • Vastly increase ideas
  • Be creative when it is needed most
  • Attack problems with more and better ideas for immediate results
  • Create an attitude and real atmosphere of entrepreneurship
  • Solve problems
  • Make higher quality decisions
  • Reduce conflict
More reasons to choose Course in Creativity™

Dr. Edward de Bono is a world famous thinker and widely regarded as the person who coined the term ‘Lateral Thinking’. He has written more than 70 books which have been translated into 43 languages.

Dr. de Bono was nominated for the Nobel Prize for Economics in 2005. He is the leading authority in the field of creative thinking, innovation, and the direct teaching of thinking as a skill. The Course in Creativity™ is one of his many courses.

The possibilities are endless with this creativity training. You will be able to adapt to the demands of short ideas generation sessions through to big innovation projects. You will have the tools to facilitate better conversations and meetings. Your ability to influence, think, and provide compelling alternatives will increase directly as a result of this training.

Courses don’t stay around for as many years as this creativity training course has if they aren’t good. This course delivers results!

If you never change your mind, why have one?

More Details

Our Unique Guarantee

  • If you are not satisfied with your training 3 months post-training, we will re-train your delegates for free
  • If after 6 months you are still not satisfied, we will refund the original training course fees
  • This has never happened, making us completely confident of your satisfaction


  • Training courses which deliver relevant learning outcomes
  • A safe learning environment
  • Interactive, engaging and memorable course content
  • Trainers who support you both during- and post-course as you put your new skills into action


  • A single point of contact to arrange all the fine details of your workshop
  • Copyrighted training materials
  • Carefully selected trainers whose commitment to your learning matches ours
  • Excellent training venues in prime locations
Duration 1 Day
Participants Maximum 15
Prerequisites None
Trainer Certification Available? Yes
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Booking Enquiry

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